Brand Details
Eddie Bauer
– Founded 1920
HQ: Bellevue, USA
Website: https://www.eddiebauer.com
Segments: Outdoor, Travel, Apparel
Offers a variety of travel blankets and outdoor gear.
Company Journey
| 1920 | Eddie Bauer founded the company in Seattle, Washington. |
| 1936 | Introduced the first down jacket. |
| 1940 | Bauer patented the first quilted down jacket. |
| 1968 | Eddie Bauer became the first retailer to offer a lifetime guarantee on its products. |
| 1988 | Eddie Bauer was acquired by the Spiegel catalog company. |
| 2003 | Eddie Bauer was purchased by the private equity firm, Golden Gate Capital. |
| 2010 | Eddie Bauer filed for bankruptcy but was acquired by a new owner. |
| 2020 | Eddie Bauer celebrated its 100th anniversary. |
Eddie Bauer is an American outdoor clothing retailer founded in 1920, known for its innovative outdoor gear and apparel. The company has undergone several ownership changes and has a rich history of product innovation, including the introduction of the first down jacket.
Confidence: 90%
Offers a variety of travel blankets and outdoor gear.
HQ: Bellevue, USA
Founded: 1920
Parent Brand:
Segments: Outdoor, Travel, Apparel
