Brand Details
Bikram Yoga
– Founded 1974
HQ: Los Angeles, USA
Website: https://www.bikramyoga.com
Segments: Hot yoga, Fitness, Wellness
A style of hot yoga developed by Bikram Choudhury.
Company Journey
| 1970 | Bikram Choudhury founded Bikram Yoga. |
| 1990 | Bikram Yoga gained popularity in the United States. |
| 2000 | Bikram Yoga established its first teacher training program. |
| 2010 | Bikram Yoga faced legal challenges and controversies. |
| 2020 | Bikram Yoga studios adapted to online classes due to the COVID-19 pandemic. |
Bikram Yoga is a style of hot yoga developed by Bikram Choudhury, characterized by a series of 26 postures and two breathing exercises. It gained significant popularity in the U.S. during the 1990s and has faced various controversies in recent years.
Confidence: 80%
A style of hot yoga developed by Bikram Choudhury.
HQ: Los Angeles, USA
Founded: 1974
Parent Brand:
Segments: Hot yoga, Fitness, Wellness
