Brand Details
Harley-Davidson
– Founded 1903
HQ: Milwaukee, USA
Website: https://www.harley-davidson.com
Segments: Motorcycles, Choppers
An iconic American motorcycle brand known for its heavyweight cruiser bikes.
About the Seller / Brand
| Company | Harley-Davidson |
|---|---|
| Website | https://www.harley-davidson.com |
| HQ | Milwaukee, Wisconsin, USA |
| Company LinkedIn | |
| Glassdoor | Glassdoor |
| Address | 3700 W Juneau Ave, Milwaukee, WI 53208, USA |
| Verified | 90% confidence (data from AI) |
Company Journey
| 1903 | Harley-Davidson was founded in Milwaukee, Wisconsin. |
| 1907 | The first factory was built. |
| 1917 | Harley-Davidson became a major supplier of motorcycles for the U.S. military during World War I. |
| 1920s | Harley-Davidson became the largest motorcycle manufacturer in the world. |
| 1950s | The company faced increased competition and financial difficulties. |
| 1981 | Harley-Davidson was acquired by a group of investors and underwent restructuring. |
| 1990s | The company experienced a resurgence in popularity and sales. |
| 2000s | Harley-Davidson expanded its product line and international presence. |
| 2010s | The company faced challenges with declining sales and changing consumer preferences. |
| 2020s | Harley-Davidson continues to innovate with electric motorcycles and new models. |
Harley-Davidson is an iconic American motorcycle manufacturer known for its heavyweight motorcycles designed for cruising on highways. Founded in 1903, the company has a rich history marked by innovation, military contracts, and cultural significance, particularly in the United States. Despite facing financial challenges and competition, Harley-Davidson has maintained a loyal customer base and continues to adapt to modern trends.
Confidence: 90%
Products & Services
Primary Offerings:
- Motorcycles
- Merchandise
- Parts and Accessories
Flagship Product(s): Harley-Davidson Touring, Harley-Davidson Softail, Harley-Davidson Sportster
Industries Served: Automotive, Recreational
Audience & Market Fit
Best Fit Audience: Motorcycle enthusiasts
Company Size Focus: Large
Region Focus: Global
Use-case Tags: Recreation, Leisure, Transportation
Confidence: 90%
Harley-Davidson
75%
Confidence
Hiring Focus
Motorcycle Manufacturing
Engineering
Sales
Culture Summary
Iconic American brand known for heavyweight cruiser bikes with a strong community of riders.
Work model: Not specified
Careers page:
Careers page:
An iconic American motorcycle brand known for its heavyweight cruiser bikes.
HQ: Milwaukee, USA
Founded: 1903
Parent Brand:
Segments: Motorcycles, Choppers