Brand Details
Kool-Aid
HQ: Chicago, USA
Parent Brand: Kraft Heinz
Website: https://www.koolaid.com
Segments: Fruit-flavored, Instant drink, Powdered mix
Kool-Aid is a popular fruit-flavored drink mix enjoyed by children.
About the Seller / Brand
| Company | |
|---|---|
| Verified | Not verified (data from AI) |
Company Journey
| 1927 | Kool-Aid was invented by Edwin Perkins in Hastings, Nebraska. |
| 1931 | Kool-Aid was first marketed as a powder drink mix. |
| 1953 | Kool-Aid became a subsidiary of General Foods. |
| 1984 | Kool-Aid was acquired by Kraft Foods. |
| 2001 | Kool-Aid introduced new flavors and products. |
| 2012 | Kool-Aid launched a new marketing campaign targeting children. |
| 2020 | Kool-Aid expanded its product line to include liquid drink mixes. |
Kool-Aid is a popular flavored drink mix that has evolved from its original powder form to include various flavors and formats, becoming a staple in American households since its inception.
Confidence: 90%
Kool-Aid is a popular fruit-flavored drink mix enjoyed by children.
HQ: Chicago, USA
Founded:
Parent Brand: Kraft Heinz
Segments: Fruit-flavored, Instant drink, Powdered mix