Brand Details
New Balance
– Founded 1906
HQ: Boston, United States
Website: https://www.newbalance.com
Segments: Shoe pads, Running shoes
Specializes in performance shoe pads and running footwear.
About the Seller / Brand
| Company | New Balance |
|---|---|
| Website | https://www.newbalance.com |
| HQ | Boston, Massachusetts, USA |
| Company LinkedIn | |
| Glassdoor | Glassdoor |
| Address | 100 Guest Street, Boston, MA 02135, USA |
| Verified | 80% confidence (data from AI) |
Company Journey
| 1906 | Founded as the New Balance Arch Support Company in Boston, Massachusetts. |
| 1960s | Began producing athletic shoes. |
| 1976 | Introduced the 320 model, which gained popularity. |
| 1980s | Expanded product lines and gained a strong market presence. |
| 1990s | Became known for its commitment to quality and performance. |
| 2000s | Launched various marketing campaigns and collaborations. |
| 2010s | Increased focus on sustainability and domestic manufacturing. |
| 2020s | Continued to innovate in performance footwear and apparel. |
New Balance is a global athletic footwear and apparel brand known for its commitment to quality, performance, and innovation. The company has evolved from its origins in arch support to a leading player in the athletic shoe market, emphasizing sustainability and domestic production in recent years.
Confidence: 90%
Specializes in performance shoe pads and running footwear.
HQ: Boston, United States
Founded: 1906
Parent Brand:
Segments: Shoe pads, Running shoes