Brand Details
Old Spice
– Founded 1937
HQ: Cincinnati, United States
Parent Brand: Procter & Gamble
Website: https://www.oldspice.com
Segments: Deodorants, Antiperspirants
A men's grooming brand known for its distinctive scents.
About the Seller / Brand
| Company | Old Spice |
|---|---|
| Website | https://www.oldspice.com |
| HQ | Procter & Gamble Headquarters, Cincinnati, Ohio, USA |
| Company LinkedIn | |
| Glassdoor | Glassdoor |
| Verified | 80% confidence (data from AI) |
Company Journey
| 1937 | Old Spice is founded by William Lightfoot Schultz. |
| 1960 | Old Spice is acquired by Procter & Gamble. |
| 2000s | Old Spice rebrands and targets a younger audience. |
| 2010 | Old Spice launches the 'The Man Your Man Could Smell Like' campaign. |
| 2015 | Old Spice continues to innovate with new product lines. |
| 2020s | Old Spice maintains popularity with humorous advertising. |
Old Spice is a men's grooming brand known for its distinctive scents and humorous advertising campaigns. Originally launched in 1937, it has evolved significantly over the decades, particularly after being acquired by Procter & Gamble in 1960. The brand gained renewed popularity in the 2000s with a focus on younger consumers and innovative marketing strategies.
Confidence: 90%
A men\'s grooming brand known for its distinctive scents.
HQ: Cincinnati, United States
Founded: 1937
Parent Brand: Procter & Gamble
Segments: Deodorants, Antiperspirants