Brand Details
Smartwool
– Founded 1994
HQ: Steamboat Springs, USA
Website: https://www.smartwool.com
Segments: Calf Socks, Outdoor, Performance
High-performance calf socks made from merino wool.
About the Seller / Brand
| Company | Smartwool |
|---|---|
| Website | https://www.smartwool.com |
| HQ | Steamboat Springs, Colorado, USA |
| Company LinkedIn | |
| Glassdoor | Glassdoor |
| Verified | 80% confidence (data from AI) |
Company Journey
| 1994 | Smartwool founded by Peter and Patty Duke in Steamboat Springs, Colorado. |
| 1995 | Launch of the first Smartwool socks. |
| 2005 | Acquired by the Timberland Company. |
| 2011 | Timberland acquired by VF Corporation. |
| 2020 | Smartwool emphasizes sustainability and eco-friendly practices. |
Smartwool is known for its high-quality merino wool products, particularly socks, and has a strong commitment to sustainability and outdoor performance.
Confidence: 90%
High-performance calf socks made from merino wool.
HQ: Steamboat Springs, USA
Founded: 1994
Parent Brand:
Segments: Calf Socks, Outdoor, Performance
