Brand Details
Vicks
– Founded 1905
HQ: Cincinnati, United States
Parent Brand: Procter & Gamble
Website: https://www.vicks.com
Segments: Health Care, Personal Care
Vicks offers humidifiers that help relieve cold and flu symptoms.
About the Seller / Brand
| Company | Vicks |
|---|---|
| Website | https://www.vicks.com |
| HQ | Cincinnati, Ohio, USA |
| Company LinkedIn | |
| Address | 1 Procter & Gamble Plaza, Cincinnati, OH 45202, USA |
| Verified | 80% confidence (data from AI) |
Company Journey
| 1890 | Vicks was founded by pharmacist Lunsford Richardson in Greensboro, North Carolina. |
| 1911 | Vicks VapoRub was introduced as a cough and cold remedy. |
| 1950 | Vicks became a subsidiary of Procter & Gamble. |
| 2000s | Vicks expanded its product line to include various cold and flu remedies. |
| 2020s | Vicks continues to be a leading brand in the cold and flu market. |
Vicks is a well-known brand specializing in over-the-counter cold and flu medications, founded in the late 19th century and has grown to become a household name under Procter & Gamble.
Confidence: 90%
Products & Services
Primary Offerings:
- Cough and cold remedies
- Thermometers
- Humidifiers
Flagship Product(s): Vicks VapoRub, Vicks NyQuil, Vicks DayQuil
Industries Served: Healthcare, Pharmaceuticals
Audience & Market Fit
Best Fit Audience: Consumers seeking relief from cold and flu symptoms
Use-case Tags: health, wellness, cold relief
Confidence: 80%
Vicks offers humidifiers that help relieve cold and flu symptoms.
HQ: Cincinnati, United States
Founded: 1905
Parent Brand: Procter & Gamble
Segments: Health Care, Personal Care