Brand Details
Yogi Tea
– Founded 1984
HQ: Boulder, United States
Parent Brand: Yogi Tea, Inc.
Website: https://www.yogiproducts.com
Segments: Herbal Tea, Wellness
Offers a range of wellness teas including rooibos.
About the Seller / Brand
| Company | Yogi Tea |
|---|---|
| Website | https://www.yogitea.com |
| HQ | Germany |
| Company LinkedIn | |
| Verified | 80% confidence (data from AI) |
Company Journey
| 1984 | Yogi Tea founded by Yogi Bhajan in the United States. |
| 1990s | Expansion of product line and distribution. |
| 2000 | Yogi Tea becomes a popular brand in the herbal tea market. |
| 2010 | Acquired by the Hain Celestial Group. |
| 2017 | Hain Celestial Group sold Yogi Tea to a private equity firm. |
| 2020s | Continued growth and expansion into new markets. |
Yogi Tea, known for its herbal and wellness teas, was founded in 1984 and has grown significantly over the years, becoming a leader in the herbal tea market. The brand has undergone several ownership changes and continues to innovate in the wellness beverage sector.
Confidence: 90%
Offers a range of wellness teas including rooibos.
HQ: Boulder, United States
Founded: 1984
Parent Brand: Yogi Tea, Inc.
Segments: Herbal Tea, Wellness